Social Media Opening Campaign of the 1st 100% Vegan Cafe in Qatar
With only a few days to prepare the opening campaign, our challenge was to understand the brand’s values and to connect with the audience in Qatar using social media channels.
We created 10 Days Social Media Plan where the goal was to promote the Evergreen Opening using countdown pictures, drive traffic with advertising and grow the community of healthy lifestyle followers in Qatar.
We aim to engage with the audience by creating excitement as the opening day is coming in 10, 9, 8…
Provide information about who is behind the brand and how passionate and connected they are with vegan community and healthy food.
Most delicious part, explain the benefits of vegan food, raw and plant based food.
Every detail matters, this is why Evergreen wants to explain how they source eco-friendly material and stories behind them.
We use Facebook Event to confirm the participation, but from the first days, the followers have demonstrated the interest to attend.
Evergreen Organics is the first Vegan Cafe in Qatar and Community of a healthy lifestyle.